Stealth Marketing: The art of deception

It is obvious to the naked eye, and quite offensive to one’s moral conscience and common sense, that nowadays marketing practices tend to be reduced to a black art of stealth, in an attempt to deceive potential customers and lure them into buying often unneeded, useless, or even harmful products. 

The psychological deception of fellow human beings by various advertising tricks has become the object of modern science of marketing, a science that has proven to be one of the most popular fields of study in universities and colleges during the last decades. Unfortunately, humans are considered by many entrepreneurs simply as consuming robots…

Once upon a time people used to exchange goods they produced for different commodities they needed. Later they invented money, which was supposed to enable them to trade more fairly and easily with each other. And, indeed, money was an important invention for our civilization. Soon, however, people chose money to be their god and,...